You just sent a campaign. It is out there. Excellent and smooth.
A best practice that is important to do complete...from a couple hours to a day after a campaign goes out...review the bounces.
Head to the main Campaigns page in Campaign Monitor. Look to the section at the bottom called “Sent Campaign Reports”. Find the campaign that you want to review. Click on it.
You will then see a “Bounced” section, click on that.
This breakdown will show you a combination of “soft” bounces and “hard” bounces. You can click on the “Tell me more” link to learn more about why those bounces may have happened. Sometimes you will see blatant errors, like a .con instead of a .com in an email address. The best way to fix those is to go into Figure, find the customer account, and get it changed by editing the Contact section in the right margin of the customer details page.
Otherwise, you may have to contact the person via a direct email, to let them know their email provider is blocking your email service provider (ESP). If the customer is using a work email address, the overall company settings may delete the email before it even has a chance to hit their inbox or spam folder. In that case, switching them to a personal email address is best.
If the email address fails completely with you direct message, and you have a phone number in their account, call them to connect. They may really want your wine, but just have one little hurdle to overcome.
To understand more about email challenges, here is an article we have in our Help Desk -