Feature Overview
Offset now offers an add-on Gift Card feature that allows your customers to purchase digital Gift Cards directly from your website.
Setup requires an additional page to be added by to your website by the Offset team, which is customizable and configurable by you in our CMS. This page can be added to your site for a $500 fee.
Please reach out to [email protected] for any questions or if you would like to add a Gift Card page to your site.
Gift Card Page Functionality
The Gift Card page contains a number of unique features such as:
Three default price options (configurable) as well as a custom amount field
A unique cart / checkout experience that allows for a recipient name and email address to be entered
A modal for recipients to check the remaining value of their Gift Card
A Gift Card code email, which is sent to the recipient
Gift Card Emails
Upon a customer purchasing a Gift Card from your website, two emails are generated:
A standard receipt email (send to the purchaser)
A new Gift Card code email (send to the recipient, see below)
Other Options For Gifting Gift Cards
If the purchaser of the Gift Card doesn't wish to send an automated email to their recipient (ie: they want to share their Gift in a different fashion,) they may choose to enter their own email address as the recipient when purchasing a Gift Card online. This will ensure they receive the receipt AND the Gift Card code email.
From there, the purchaser could share the Gift Card code with their recipient through different means, such as writing the recipient a personalized email and including the code, writing the code on a physical object or card they then gift to the recipient, etc.
Placing Amin Orders for Gift Cards on Behalf of Your Customers
If you or your staff would like to help your customers send Gift Cards to their recipients, we recommend logging in as the purchasing customer, and placing their orders via your own website.
To sign in as your customer on your own site, navigate to the customer's page in Offset, click the "Actions" button, and select "Sign In as Customer on Website."
Note: while Offset provides certain global tools for managing and leveraging Gift Cards, we don't recommend selling Gift Cards from Offset because the standard admin checkout flow isn't currently optimized for them. While adding the Gift Card product to your cart, and manipulating the price WILL allow you to sell the Gift Card for a tailored amount, and WILL create a Gift Card Code, the code won't be emailed to the customer, and there is no option for you or the customer to select a recipient's email in checkout.
Accessing and Redeeming Gift Cards
Offset doesn't require a Gift Card be redeemed by a recipient that was selected initially, meaning anyone who the Gift Card code has been shared with can redeem it.
For example: if your customer emailed a Gift Card to their uncle, the uncle could forward the email to his wife, she could create an account on your site and apply the Gift Card code to her order.
For this reason, it's important to keep Gift Card codes discrete and organized, especially for customers that are purchasing multiple Gift Cards.
Other Important Details
The Gift Card cart / check experience is unique, and additional products cannot be added to the cart alongside Gift Cards
The Gift Card value range that is supported by default is $25-$2,500
A customer must have an account in order to purchase Gift Cards, or make a purchase with a Gift Card
Gift Cards can be redeemed by anyone who has access to the Gift Card code